Author: Professor Muhammad Shafiq Malik

Advanced Reading and Comprehension Comprehension is the understanding and interpretation of what is read. Comprehend means to understand and comprehension is the act of understanding. Reading comprehension is the ability or power to process text, understand its meaning, its

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5 P’s of Marketing elements are used to position a business strategically. The 5 P’s of Marketing are also known as marketing mix. Managers and owners control these variables to satisfy customers in target market to add value to their business and help to differentiate their

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Proverbs or wise sayings are defined as statements stating a general truth. These are concrete and traditional sayings that express perceived truth. Some commonly used proverbs are given below: Commonly used Proverbs / Wise Sayings An idle brain is a devil’s work shop.

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The process of good listening is disturbed by many things. There are many barriers to good listening. They are listed below. Prejudice against the speaker We should not have any biased idea against a speaker. It is a matter of common sense that we listen to a person well, if

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In order to become a successful listener, he should avoid the following things: Avoid talking unnecessarily: He should avoid the desire of talking unnecessarily. He should make the speaker aware that he is fully absorbed in his talk on anything aimlessly. Avoid fidgeting: He

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